About Us
About Raw Organics
Natural products, built on quality and trust.
Flower Power is created by Raw Organics: a Danish brand with a simple ambition to make clean, natural, and effective products easy to choose in everyday life.
Our starting point
Everything starts with intention
At Raw Organics, we believe that well-being is built on transparency, quality, and respect for nature. That's why we create products based on the same mantra: clean, natural, and effective.
Whether it's supplements, beauty products, creams, or minerals, we do not compromise on integrity. The products we make must be products we ourselves want to use.
Flower Power is a good example of this approach: a 100% vegan alternative to traditional collagen, built on hibiscus peptides, natural vitamin C from acerola, gotu kola, and bamboo.
The story behind
Created for free choice
Raw Organics was founded by Jesper Thomassen in 2017 with a vision to give freedom to the individual: the freedom to choose how to take care of one's health and daily routine.
This idea lives on in Flower Power. We want to create products that feel modern, natural, and serious at the same time, without complicating everyday life.
Our principles
What we build by
Purity
We choose ingredients that make sense and avoid unnecessary fillers when they do not contribute to the product.
Effect
The products must have a clear function in the body and in everyday life. Otherwise, they do not belong in the assortment.
Transparency
We want to be able to explain why an ingredient was chosen, where it comes from, and what role it plays.
More than the product
We want to give back
Raw Organics continuously supports causes we believe are important, from nature and environmental initiatives to local communities. This is part of our way of doing business: to build something that creates value for both customers and the world around us.
With Flower Power, we bring the same mindset into the supplement category: natural raw materials, plant-based function, and an honest story behind the product.